Komin breaks down this preconceived notion: creating quality content is a process that requires a significant amount of time.
Traditionally, content creation involves these steps:
These 4 steps make the content creation process a cumbersome one. Especially in a company where employees' time is precious. However, thanks to Komin, this concept is changing radically.
Komin has developed an innovative solution that simplifies every stage of this process, and addresses the 2 main issues involved in content creation for businesses.
Blank page syndrome is a common phenomenon in content creation. It's that feeling of uncertainty and anxiety you get when faced with a blank page or screen. This syndrome can take many forms. It can be a total absence of ideas, difficulty in organizing your thoughts, or chronic dissatisfaction with the drafts you produce.
This syndrome is not only a hindrance to creativity, it's also a real time trap. It's easy to waste hours just trying to get started, not to mention the mental effort involved.
This is where Komin comes in. To combat the blank page syndrome, Komin offers predefined templates that are tailored to each organization. These templates offer a pre-established structure to help content creators get started.
Thanks to these models, designers no longer have to start from scratch. They now have a base to build on, a starting point that helps them structure their thoughts and ideas. What's more, these templates are flexible and can be adapted to suit the specific needs of each project.
By offering a solution to the paralysis of the blank page, Komin makes the content creation process not only faster, but far less stressful.Having a clear direction from the outset means you can avoid unnecessary trial and error, and concentrate more on the content itself.
In today's digital landscape, content is no longer limited to text. Videos, infographics, podcasts, images... the diversity of content formats available is vast and constantly evolving. Each format has its own advantages and attracts a specific audience. For example, some users prefer videos for their visual and interactive aspect, while others prefer text for its depth and density of information.
However, managing this diversity can be complex. Each format has its own technical and stylistic constraints.
The Komin platform isn't just limited to text, it offers a multitude of content formats. For example, video, audio, quizzes and more.
The platform is designed to facilitate the management of these different formats, so you don't need to be an expert to produce diversified, high-quality content. And it's all attractive.
The content creation process doesn't end once the content has been published. Often, content can be reused or adapted for different purposes, saving time and resources.
However, managing the reuse of content can be complex. How do you ensure that content is always relevant and up-to-date? How can it be adapted to different formats or contexts?
With Komin, these concerns are a thing of the past. The platform enables content to be reused from one Playbook to another. This feature not only helps you avoid duplication of work, but also ensures that your content remains consistent across different platforms and contexts. What's more, you can easily manage and track the reuse of your content, so you don't have to worry about manually managing multiple versions of your content.
In the past, content creation was broken down into four main stages:
The arrival of Komin has transformed this process significantly, saving considerable time in every phase.
First of all, information retrieval, often the longest and most tedious step, is greatly facilitated by pre-existing templates. These templates provide a basic structure, eliminating the need to start from scratch. They contain relevant, up-to-date information tailored to your organization, saving valuable research time.
When it comes to writing and authoring, Komin offers a multitude of content formats, giving greater freedom and flexibility. Whether text, video or any other format, the platform facilitates content creation, allowing users to concentrate on the message they wish to convey.
Finally, when it comes to presentation and formatting, you're assured of visual and stylistic consistency with your organization's rules. No need to spend hours fine-tuning the layout, Komin takes care of it for you.
"With Komin, we have documented our operating procedures 10x faster than with paper"
- J. Cerruti (Methods & Industrialization Manager)
